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Greetings!
Welcome to TrainingTips, Point of Action's quarterly
online newsletter. I hope you will find the
articles and tips offered in this newsletter helpful as
you strive to maximize the value of your training
dollars. If you would like more information about the
content presented here, please feel free to contact me
anytime at (617) 429-0083, or by e-mail at
kmcdonald@pointofaction.net. Good luck with your
staff development initiatives!
- Kerry McDonald
| Training Value Assessment |
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Trainers are often brought in to put out fires and offer
band-aids, with the hope that the afflicted emerge
stronger than before. The trouble is that when training
decisions are made quickly and sporadically, they often
do not reflect your organization's overall goals and lead
to an inefficient use of training dollars. Additionally, a
non-systemic approach to staff development decision
making frequently results in hiring trainers who are
convenient and cost-effective, but who may not
understand your industry and the specific
professional development needs of your staff.
There is a simple way to repair this ad hoc decision
making process characteristic of many organizations,
and tighten your training initiatives so your
professionals gain essential skills. By asking
yourself the following questions, you will begin to
recognize your organization's current approach to
training and take steps to systematize your
professional development program:
What are your training and staff development needs?
Identify what training programs you have in place to
develop the skills of your professionals.
As you inventory your organization's current technical
and nontechnical training programs, break them down
by professional level, office location, department and
service area. List your training offerings and identify
gaps between the organization's skill needs and what
your education program teaches.
Determine the number of training hours each employee
gets throughout the year, both internally and
externally. Apply well-thought-out competency
benchmarks to each level and describe how proficiency
is defined at each level.
How successful are your training programs? Develop
measurement tools to see if you get what you want
from each training program. Use control group studies,
impact assessments, benefit-cost analyses and
management surveys. Systematically track on-the-job
accomplishments by surveying supervisors, analyzing
performance evaluations or using self-assessments.
Most organizations gauge a training program's
effectiveness solely by asking participants to fill out
post-session evaluation forms that rate how well
stated objectives have been met. A more
comprehensive impact analysis will help to determine if
the benefits of a training program on staff performance
and skill acquisition outweigh the costs, including the
opportunity cost of staff time (average net hourly
billable rate multiplied by the total number of
participants).
Is your trainer a problem-solver? Does he or she look
for innovative ways to use training programs to add
value to the firm (for example, conducting a joint
training session for key clients and the staff people
who work most closely with them)? Your organization's
external
trainers should act as business partners who stay
awake at night thinking of ways to solve your
company's
problems, increase the productivity of your staff and
improve client service. Look for trainers who want to
know why your organization wants a particular
program, where
it fits into your overall objectives and how they can
help the company achieve broader professional
development
goals.
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| Show Me The Money! |
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Point of Action recently provided some one-on-one
coaching services for a large accounting and business
advisory firm. Working with a manager in the firm's
technology consulting practice, Point of Action helped
the person to construct an informative and engaging
presentation on business continuity planning to senior
banking professionals at a community banking
conference. The yardstick we used to ensure the
success of our coaching services was the number of
new business opportunities that would arise from this
presentation.
We began by asking the manager how he was planning
to create and deliver his presentation. He explained
that he would start off by giving an overview of the
regulatory requirements guiding business continuity
planning for community banks. Stop! Would you be
enticed to listen to someone who starts a presentation
with rules and regulations?
Encouraging the manager to focus more on his
audience's interests, and less on the content of his
speech, we worked with him to develop a listener-
focused presentation that began with the hook: "Is
YOUR community bank prepared for a disaster?" The
remainder of the presentation provided a step-by-step
plan that bankers could follow to ensure that they
comply with necessary regulations, protect their
customers' funds, and guarantee business-as-usual in
the wake of any business emergency.
The result? The manager received numerous questions
and calls from the audience members seeking advice on
how to implement business continuity plans in their
banks, and the firm received additional business to
expand this growing service line. Point of Action
delivered measurable results, helping to improve the
firm's profitability and the manager's self-confidence.
Read below to learn more about delivering results-
driven presentations!
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| Results-Driven Presentations |
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Step 1. Focus on the audience's interests. What do
they want to hear? Hook your audience from the
beginning. Entice them to listen to your entire
presentation by grabbing their attention at the start of
your speech.
Step 2. Practice. Write out your speech so you are
comfortable with your content and the flow of your
presentation. Then, condense your speech by creating
a skeletal outline highlighting key points and designing
your PowerPoint presentation to reinforce your main
ideas. Finally, practice, practice, practice. DO NOT
READ YOUR SPEECH!
Step 3. Guide your audience along. Don't make your
listeners struggle to understand your main focus or
supporting ideas. Clearly transition your thoughts and
explain how all points fit together with your primary
argument.
Step 4. End with a take-away. Give your audience
a "doggie-bag" to take with them from your
presentation. This could include sharing 3 things
audience members can do immediately, resources they
can turn to, a call to action, or a final explanation of
the benefits to them for heeding your words.
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| Get The Most Out of Training Day |
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Click on the link below to read Point of Action's
article, "Get the Most Out of Training Day," which
offers more tips and tactics for measuring the value of
your training programs.
Article Link... »
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| Is It Worth It? |
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How do you know if your trainer is worth the exorbitant
rates he or she charges? How do you know if your
professionals are acquiring the skills and knowledge
they need? How do you know if your scarce training
dollars are being allocated appropriately? These are
questions many training and staff development
professionals and their organizations are struggling to
answer. This issue of TrainingTips aims to provide some
strategies and solutions for ensuring that you are
maximizing your training dollars.
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